Honda

[mwnahas]

check it out.
:)
http://www.albinoblacksheep.com/flash/honda

[PMitchell]

check it out.
:)
http://www.albinoblacksheep.com/flash/honda

Just wonder'in how much it cost to design, build, test, produce & film that set up. :cool:

[simoncharles]

A lot less than running a F1 team.

[mwnahas]

Just wonder'in how much it cost to design, build, test, produce & film that set up. :cool:

Here is some background...

"There are no computer graphics or digital tricks in the film. Everything you see really happened in real time exactly as you see it.

The film took 606 takes. On the first 605 takes, something, usually very minor, didn't work.

They would then have to set the whole thing up again.

The crew spent weeks shooting night and day.

By the time it was over, they were ready to change professions.

The film cost six million dollars and took three months to complete including full engineering of the sequence.

In addition, it is two minutes long so every time Honda airs the film on British television, they're shelling out enough dough to keep any one of us in clover for a lifetime.

However, it is fast becoming the most downloaded advertisement in Internet history.

Honda executives figure the ad will soon pay for itself simply in "free viewings"

(Honda isn't paying a dime to have you watch this commercial!).

When the ad was pitched to senior executives, they signed off on it immediately without any hesitation - including the costs.

There are six, and only six, hand-made Honda Accords in the world. To the horror of Honda engineers, the filmmakers disassembled two of them to make the film.

Everything you see in the film (aside from the walls, floor, ramp and complete Honda Accord) is parts from those two cars.

The voiceover is Garrison Keillor. When the ad was shown to Honda executives, they liked it and commented on how amazing computer graphics have gotten.

They fell off their chairs when they found out it was for real.
Oh. and about those funky windshield wipersOn the new Accords, the windshield wipers have water sensors and are designed to start doing their thing automatically as soon as they become wet. It looks a bit weird in the commercial."

[Ted Shred]

Here is some background...

"There are no computer graphics or digital tricks in the film. Everything you see really happened in real time exactly as you see it.

The film took 606 takes. On the first 605 takes, something, usually very minor, didn't work.

They would then have to set the whole thing up again.

The crew spent weeks shooting night and day.

By the time it was over, they were ready to change professions.

The film cost six million dollars and took three months to complete including full engineering of the sequence.

In addition, it is two minutes long so every time Honda airs the film on British television, they're shelling out enough dough to keep any one of us in clover for a lifetime.

However, it is fast becoming the most downloaded advertisement in Internet history.

Honda executives figure the ad will soon pay for itself simply in "free viewings"

(Honda isn't paying a dime to have you watch this commercial!).

When the ad was pitched to senior executives, they signed off on it immediately without any hesitation - including the costs.

There are six, and only six, hand-made Honda Accords in the world. To the horror of Honda engineers, the filmmakers disassembled two of them to make the film.

Everything you see in the film (aside from the walls, floor, ramp and complete Honda Accord) is parts from those two cars.

The voiceover is Garrison Keillor. When the ad was shown to Honda executives, they liked it and commented on how amazing computer graphics have gotten.

They fell off their chairs when they found out it was for real.
Oh. and about those funky windshield wipersOn the new Accords, the windshield wipers have water sensors and are designed to start doing their thing automatically as soon as they become wet. It looks a bit weird in the commercial."


I call BS. Want to explain how those tires rolled UP the ramp?

[Ted Shred]

Here is some background...

"There are no computer graphics or digital tricks in the film. Everything you see really happened in real time exactly as you see it.

The film took 606 takes. On the first 605 takes, something, usually very minor, didn't work.

They would then have to set the whole thing up again.

The crew spent weeks shooting night and day.

By the time it was over, they were ready to change professions.

The film cost six million dollars and took three months to complete including full engineering of the sequence.

In addition, it is two minutes long so every time Honda airs the film on British television, they're shelling out enough dough to keep any one of us in clover for a lifetime.

However, it is fast becoming the most downloaded advertisement in Internet history.

Honda executives figure the ad will soon pay for itself simply in "free viewings"

(Honda isn't paying a dime to have you watch this commercial!).

When the ad was pitched to senior executives, they signed off on it immediately without any hesitation - including the costs.

There are six, and only six, hand-made Honda Accords in the world. To the horror of Honda engineers, the filmmakers disassembled two of them to make the film.

Everything you see in the film (aside from the walls, floor, ramp and complete Honda Accord) is parts from those two cars.

The voiceover is Garrison Keillor. When the ad was shown to Honda executives, they liked it and commented on how amazing computer graphics have gotten.

They fell off their chairs when they found out it was for real.
Oh. and about those funky windshield wipersOn the new Accords, the windshield wipers have water sensors and are designed to start doing their thing automatically as soon as they become wet. It looks a bit weird in the commercial."

According to Snopes it is real even the tires. They were weighted to roll up the ramp...

Most of the other claims above aren't right according to them.

http://www.snopes.com/photos/advertisements/hondacog.asp

[mwnahas]

I call BS. Want to explain how those tires rolled UP the ramp?

Center of gravity my padawan.
Look carefully they start to roll back part way up, then rock back up again.

[hschisler]

Rube Goldberg would be proud.

The sheer ingenuity of how some of the parts were utilized is amazing.

[dshealey]

Center of gravity my padawan.
Look carefully they start to roll back part way up, then rock back up again.It was real. There was an article in one of my engineering magazines a couple years ago about it. The tires were carefully balanced, with heavy weights at or near the top. When tapped, the weight is displaced slightly to the right, and the tires then roll. The one tire is seen to rock back slightly as the weight gets to the bottom, then back forward again. One of the tires does not roll as far, probably a heavy weight at lower right, balanced with a lighter one at the left side. When tapped, the balance is upset and the tire rolls until the heavy weight is again at near bottom.

There were some really some amazing ideas used in this. Imagine the trial and error to get the spring set just right on the windshield so that it would roll the correct way when the sound vibrations hit the shield.

[jayjacobson]

I never fully understood the engineering that went into Honda vehicles--until I owned my first Honda. How is it possible that Honda's routinely last 300,000-400,000 miles? Let's just say it puts Ford to shame.

[pickerbiker]

I never fully understood the engineering that went into Honda vehicles--until I owned my first Honda. How is it possible that Honda's routinely last 300,000-400,000 miles? Let's just say it puts Ford to shame.

J.D. Power says Ford quality now matches (and in some cases exceeds) Toyota and Honda. Go pick on another domestic.

[jayjacobson]

J.D. Power says Ford quality now matches (and in some cases exceeds) Toyota and Honda. Go pick on another domestic.
Having owned Fords, exclusively, for the first 20 years of my driving life, I would say JD Power is just slightly off. Now, after owning a Toyota and Honda, and STILL driving Fords daily, I KNOW they are slightly off! ;) At least when I'm in a CVPI, and it leaves me stranded, I'm on "company" time! :D So tell JD Power to get their heads out of their ass! :)

Oh, here's one of Ford's best and brightest: :o http://news.yahoo.com/s/ap/20081209/ap_on_re_us/angry_auto_ad

[dglenn1]

J.D. Power says Ford quality now matches (and in some cases exceeds) Toyota and Honda. Go pick on another domestic.
J.D. Power generally measures initial quality. Ford may be catching up here but I'll put my Honda and Toyota up against any Ford at 60K and there would be no comparison. My Honda ('00) has 135K on it and the Toyota ('99) has 92K and both are as tight as the day I drove it off the lot. I've never seen that in a Ford. YMMV of course, but it is not my observation and I don't know of any consumer measurements that keep track of this metric. My opinion is this lack of focus on long term quality is what is really killing the American car companies. They just don't seem to know what we really want and are willing to pay for. American cars are great if you can get a new one every three years or so.

[jayjacobson]

....American cars are great if you can get a new one every three years or so.
Yup--and that's EXACTLY what we do! 100k and out. The CHP only does 75k and out. BUT, even at ONLY 100k, you STILL get to enjoy some quality time at the side of the road! :o

Sure wish Toyota would make a patrol vehicle!

[grifscoots]

Sure wish Toyota would make a patrol vehicle!What???!!! You haven't seen the Corolla Interceptor?

[jayjacobson]

What???!!! You haven't seen the Corolla Interceptor?
:rotf: :histerica

[pickerbiker]

Yup--and that's EXACTLY what we do! 100k and out. The CHP only does 75k and out. BUT, even at ONLY 100k, you STILL get to enjoy some quality time at the side of the road! :o

Sure wish Toyota would make a patrol vehicle!

Toyota won't build one because front wheel drive and integrated frames can't hold up to the severe duty that patrol cars receive. Several years ago Ford planned to quit building the Crown Victoria, but were inundated with requests from law enforcement departments to keep building it, so they did. 75K in severe police duty is like 200K for anyone else.